Design Thinking Project

Design Thinking Project: Skin care and Hair care

Objective

Create one innovative hair care and skin care product.

Summary

My team and I were tasked to come up with an idea and formulation for an innovative hair care product as well as skin care product upon conducting surveys.

Survey Insights (hair care product)

Through an online survey, we learnt that the most common hair problem faced is dry hair and more than half of our surveyees bleach/ dye their hair 1-3 three times a year. We also found out that the most common hair product used is hair oil.

Need Statement (hair care product)

"I need a hair care product that has hydrating and colour retention properties that I can bring around easily."

Ideation (hair care product)

Using the insights we have obtained from the survey, we came up with the idea of a moisturizing hairspray with colour retention properties to suit what most of our surveyees need.

In the formulation for the hairspray, we added Chromaveil (Quaternium-95 (and) Propanediol) to provide UV protection for the hair for both rinse off and leave on systems, absorbing both UVA and UVB range for maximum protection for the hair and protects coloured hair from fading from UVA absorbance.

Ingredient	weight(%)	Function
Deionised water	qs	Diluent
Glycerin	3	Humectant
Methyl Gluceth-20	2	Humectant
Hyaluronic acid	1	Humectant
Mineral oil	2	Emollient
Solaveil XT-300	1	UV blocker
Glyceryl Monostearate	2	Co-emulsifier, wetting and dispersing
Cetearyl Alcohol (and) Ceteareth 20	2	Emulsifier
Acrylates C-10 Acrylate Crosspolymer	0.45	Rheology modifier
Arbutin	1	Brightening
Sodium hydroxide(18%)	0.7	Neutraliser
Benzoic acid	0.5	Preservatives
BHT	0.05	Antioxidant

Survey Insights (skin care product)

Upon conducting the survey, we learnt that over 50% of our surveyees have dry skin and wear make up almost everyday. Most of them look out for products that have moisturizing properties, followed by brightening and coverage properties.

Need Statement (skin care product)

"I need a skin care product that has moisturizing, brightening and SPF properties that is suitable for dry skin."

Ideation (skin care product)

Since many of our surveyees have dry skin, wear make up almost everyday and have moisturizing properties in a product as their priority, we decided to create a tinted moisturizer which provides moisturizing and brightening properties as well as sheer coverage and sun protection for the skin.

Ingredient	weight(%)	Function
Deionised water	qs	Diluent
Glycerin	3	Humectant
Methyl Gluceth-20	2	Humectant
Hyaluronic acid	1	Humectant
Mineral oil	2	Emollient
Solaveil XT-300	1	UV blocker
Glyceryl Monostearate	2	Co-emulsifier, wetting and dispersing
Cetearyl Alcohol (and) Ceteareth 20	2	Emulsifier
Acrylates C-10 Acrylate Crosspolymer	0.45	Rheology modifier
Arbutin	1	Brightening
Sodium hydroxide(18%)	0.7	Neutraliser
Benzoic acid	0.5	Preservatives
BHT	0.05	Antioxidant

The key ingredient in our formulation is: Solaveil XT-300
This ingredient is provides a broad spectrum of UV protection and is ideal for sun care and colour cosmetic applications. It provides a higher UVA protection as compared to traditional sunscreens and provides a high UVB protection at the same time.

Packaging

The packaging is the highlight of our product.

The product containers can be attached together like lego. This provides convenience for the product to be brought around. It also has a mirror attached so that users can apply the products with ease. Lastly, we made use of the key chain concept that we see on many hand sanitizer products, where the user can hang it on their bags, avoiding spillage of the product when heir are left to topple over inside bags.

The bottles for the products have a spray and pump lid for the hair oil and tinted moisturizer to allow easy dispensing of the product.

bottles attached with lego

spray bottle for the hair oil

pump bottle for the tinted moisturizer

bag to hold the bottles with a mirror attached to it